--- title: Southwire Case Study description: Learn how a high-frequency schedule of radio ads and an on-site hiring event helped Southwire exceed their recruitment expectations. image: https://info.federatedmedia.com/hubfs/Screen%20Shot%202021-05-27%20at%204.27.05%20PM.png --- [![Federated Digital Solutions](https://info.federatedmedia.com/hs-fs/hubfs/raw_assets/public/FDS%20Theme%20Clone/images/FederatedMediaLogoWhiteTag800.png?width=816&height=53&name=FederatedMediaLogoWhiteTag800.png "Federated Digital Solutions")](https://www.federatedmedia.com/) - Services - [Radio Advertising Services](https://federatedmedia.com/radio/) - [Contesting & First-Party Data](https://federatedmedia.com/contesting-first-party-data/) - [Podcast Advertising & Branded Podcasts](https://federatedmedia.com/podcast-advertising-branded-podcasts/) - [In-Car Dashboard Advertising - Quu + AdSync](https://federatedmedia.com/in-car-dashboard-advertising-quu-adsync/) - [Social Influencer](https://federatedmedia.com/social-influencer/) - [Recruitment Marketing](https://federatedmedia.com/recruitment-marketing/) - [Content Marketing](https://federatedmedia.com/content-marketing/) - [My Deals](https://federatedmedia.com/my-deals/) - [FAQ](https://federatedmedia.com/faq/) - Markets - [Fort Wayne](https://www.federatedmedia.com/fort-wayne/) - [South Bend](https://www.federatedmedia.com/south-bend/) - [About Us](https://www.federatedmedia.com/#) - [Our History](https://www.federatedmedia.com/our-history/) - [Our Community](https://www.federatedmedia.com/our-community/) - [Our Culture](https://www.federatedmedia.com/our-culture/) - Our Team - [Executive Team](https://federatedmedia.com/executive-team/) - [Sales Management Team](https://federatedmedia.com/sales-management-team/) - [Programming and Promotions Team](https://federatedmedia.com/programming-and-promotions-team/) - [HR and Home Office Team](https://federatedmedia.com/hr-and-home-office-team/) - [Production and Fulfillment Team](https://federatedmedia.com/production-and-fulfillment-team/) - Careers - [Fort Wayne Market](https://www.federatedmedia.com/fort-wayne-market/) - [South Bend Market](https://www.federatedmedia.com/south-bend-market/) - [Resources](https://info.federatedmedia.com/educational-resources?hsLang=en) - [Case Studies](https://info.federatedmedia.com/case-studies?hsLang=en) - [Ebooks](https://info.federatedmedia.com/ebooks?hsLang=en) - [Podcasts](https://www.federatedmedia.com/podcasts/) - [Success Stories](https://info.federatedmedia.com/success-stories?hsLang=en) - [Blog](https://blog.federatedmedia.com?hsLang=en) - [Subscribe To Our Blog](https://info.federatedmedia.com/subscribe-to-blog?hsLang=en) - [Contact](https://federatedmedia.com/contact-us/) - [Get Started](https://federatedmedia.com/contact/) # Southwire **Learn how a high-frequency schedule of radio ads and an on-site hiring event helped Southwire exceed its recruitment expectations.** **The Goals:** - Hire employees to fill new positions from business expansion in Bremen, Ind. **The Solution:** - High-frequency advertising schedule on stations WRBR, WBYT, and WAOR - On-site hiring event with remotes from WRBR and WBYT - Email campaign - Text push **The Results:** - Exceeded expectations for hiring event turnout - Extended job offers to twice as many prospective employees as initially hoped [![View Case Study](https://no-cache.hubspot.com/cta/default/7032231/4cbec2fe-ab9b-4993-a600-e669a0853d68.png)](https://cta-redirect.hubspot.com/cta/redirect/7032231/4cbec2fe-ab9b-4993-a600-e669a0853d68) ### Contact Us Copyright © 2026 Federated Media - [Terms of Use](https://www.federatedmedia.com/terms-of-use/) - [Privacy Policy](https://www.federatedmedia.com/privacy-policy/) - - - ![](https://info.federatedmedia.com/hubfs/raw_assets/public/FM%20Theme%202026/images/back.png)