Learn how contesting, an effective email campaign, and an integrated radio schedule helped Art22 Academy exceed their enrollment expectations.
- Recruit new students to the salons premiere cosmetology and esthetics courses.
- Advertising schedule on WMEE
- Advertising schedule on streaming for stations WMEE, K105, WOWO, and 92.3 The Bear
- Facebook advertising campaign
- Sweepstakes campaign promoting paid scholarship
- Email campaign with follow-up tuition voucher
- Exceeded expectations for course enrollment
- Received more opt-in requests for email marketing than expected